Beyond ‘what is it?’ towards ‘how do you do it well?’ Service Design Thinks is a forum for conversation and discussion around service design practice.

The second Service Design Thinks event will focus on the idea of 'service design at scale'. We've got three really interesting speakers representing very different approaches to service design practice who'll be sharing their experiences of designing for, and working at, large scale in services. 

They'll be presenting inspiring stories and projects that focus on large scale service designs or design in large scale service organisations. They'll be answering questions like:

• How do you plan for scale in your service design?
• How to you cope with rapid scaling of your service design if you didn't plan for it?
• How do you innovate at scale across large service organisations?
• What's different about designing for scale?

We'll have plenty of time for questions, and of course, in the sprit of the SD Drinks events there'll be plenty of time afterwards for drinking! Our speakers are:

Steven Baker

0 - 2 million customers in one year: Designing a mobile banking service for 21st century Africa.

Steven Baker is an independent technology and service innovator, with a deep understanding of mobile service design. Whilst working at Sagentia, an innovation firm based in Cambridge, he was closely involved with the ground breaking M-PESA mobile payments and banking service developed with Voadfone/Safaricom in Kenya.

Julia Schaeper

Building design capability in the NHS: Design-led service innovation in the worlds 3rd largest organisation

Julia Schaeper is an associate at the NHS Institute for Innovation and Improvement, where she works with clinicians, managers, policy makers and patients to help build service design know how. Before joining the NHS Julia worked as a consultant at Engine Service Design where she worked on a wide range of social and health service design projects.

James Gardner

Engaging everyone in innovation: Building a market for service innovation in one of the UK's largest banking groups

James Gardner is a Director in Corporate Information Technology at the Department of Work and Pensions in the UK, where he is accountable for innovation, architecture and strategy. Prior to this James was head of innovation for a major UK bank. He is the author of 'Innovation and the Future Proof Bank', and is currently based in London.

Building on the success of the growing Service Design Drinks network, Service Design Thinks is run by service designers, for service designers. Each event presents inspiring perspectives and reflections on service design practice, to spark conversation and debate and ultimately, move service design thinking and practice forward. 

Service Design Thinks is organised by Nick Marsh, Jaimes Nel and Lauren Tan and the talks and questions will be recorded and published at: http://www.servicedesigning.com/

Many thanks to Sense Worldwide for providing the remarkable Sense Loft as a venue:

http://www.senseworldwide.com/